Tuesday, 3 November 2015

This tells what you need to know about Gold.


People who have been looking at the market 
behind gold recently  know that this is a great way 
to get extra money from the interest. 

Clearly, it is important to learn as much 
as you can to succeed with gold trading. 
Continue reading to find out more.

Getting started.


Use caution when buying your gold. 
Make sure that you are buying from a reputable seller. 

You can learn who you can trust by searching 
the Better Business Bureau website 
and other similar resources. 

If you attempt to buy your gold online, 
pay special attention to the seller's history.

Buying & Selling.


Before selling your gold to an establishment, 
make sure that they are a reputable seller. 

Check with your Better Business Bureau 
to make sure that they have given fair prices to people. 
You don't want to sell your gold to someone who 
will not give you the full value of the 
precious gold you're selling.

You need to know what you have before 
you go to sell it. 
Higher karats equals higher gold density 
and more value. 

Buyers who do not have a good reputation 
may try to take advantage of sellers 
who don't know exactly what they have. 

For example, twenty-four karat gold is almost 
pure gold so it is worth way more than fourteen karat gold.


Investing


If you're interested in investing in jewellery
 made of gold for someone other than yourself, 
make sure that you have the ability to return it 
for a full refund if necessary. 

You need a guarantee on any gold you buy. 
If that happens, you want to be able to send 
the jewellery back and get your money back as well.

You don't have to physically own gold 
to invest in gold. 
Check out mutual funds that invest specifically in gold. 
Also look at mutual funds that invest heavily 
in commodities in general with a 
concentration in gold. 

Look at companies such as Karatbars International 
who will also store your gold for you. 
This makes investing in this sector a lot easier to handle for many.

Online.


Be wary when buying gold from online 
precious metal dealers. 

There is a lot of fake gold for sale on the internet, 
so it pays be cautious when buying investment 
precious metals online. 

Many fake gold bullion bars are almost indistinguishable 
from real gold bullion bars, as many fake gold bars 
are coated with real gold despite the fact that their insides are fake.

Summary.


Everyone at this point probably realizes 
that a good way to keep your investments safe 
is by placing your financial savings 
in the gold market rather than the Banks!  

It is worth finding out as much as you can, 
before you start, but with the financial 
institutions fluctuating so much, 
gold is your best investment! 

I hope these introductory points help you in your quest.





As always I wish you success in all you do.


Malcolm


PS Please leave a comment below or ask a question.



Tuesday, 20 October 2015

Some Video Marketing Tips



Video marketing is emerging as one of the hottest tools 
used by businesses to increase sales and profits.

This article contains some video marketing advice 
that you can use to improve your business. 

If you implement these video marketing strategies 
you are sure to enjoy more success.

Why video?


Use video marketing if you want to stay 
connected to your audience. 

Request your viewers to send questions 
they may have concerning your products 
or general industry questions. 
Then, attempt to answer these questions 
as best as you can. 

If you need to generate some interest, 
consider giving people a chance to win 
a free product if they send you a question.




Method.


One good way to make a marketing video 
that gets attention is to show people 
how your product or service works. 

You can have a video along with 
the frequently asked questions 
section of your website. 

This may just help you get less people 
asking questions so you have more 
time to work on your Business.

Frequency.


Be regular and consistent with 
your video publishing. 

Make the effort to create videos 
on a regular basis for posting. 
Keep them simple, real and interesting. 

It can have a great impact on your 
business when customers see you 
regularly promoting your business. 
Getting your message out 
to your customers is the key to success.

Marketing.


When using videos to market your business, 
be sure to add a link to your website. 

If someone views your video and is 
interested in your company, 
more information will be just one click away. 

These links can be added either 
in the video description, 
or in a hovering caption added to your video. 

However, you do it, make sure that the link 
is easily visible and always kept up to date.



Making videos.


If you want to create videos of yourself 
talking to your audience, 
keep in mind that your appearance 
and diction are important. 

Take the time to look professional, 
pick the right clothes, 
they don’t have to be formal, just smart. 

Make sure the lighting works to your advantage 
and do not hesitate to do another take 
if you think it’s not right; 
however I have found that doing them just once 
is often best and comes over as more natural!

Finally.


As I mentioned earlier in this Blog, 
implementing an intelligent video 
marketing campaign is one of the most effective 
ways to improve your business 
and boost profits. 

By applying the advice in this Blog 
you should be able to dramatically 
increase sales. 

so, don't wait, get started today!





As always I wish you success in all you do.


Malcolm


PS Please leave a comment below or ask a question.



Wednesday, 7 October 2015

How to Boost Your Business with Social Media.




Social networking has many benefits that could help you 
boost your sales. 
The most popular of the social media sites 
have millions of people and businesses signed up, 
with more joining every day. 
Here are some helpful tips on how you can 
use social media to your advantage.

To start.

Create an open forum in which you allow customers
to be part of your creative process. 

You will be surprised at how well your customer base 
can help you brainstorm an idea, 
create the "blueprint", 
and lay out the best implementation of the idea. 

When you have this kind of input coming 
from your customers, it is safe to assume 
they will buy into you when you’re launched.

Be consistent.

Make consistent appearances 
on your social media site. 

Make sure that you write regularly, 
this will cause people to want to visit 
your page often so they can keep up 
to date with your posts. 

Make sure what you write about 
is relevant and factual. 
No one wants to read random 
information, it should pertain to your business.

Quality.

Develop quality content targeted 
for social media. 

If you are just haphazardly 
flinging words, advertising or any number 
of mundane snippets at your customers, 
then you are wasting your time 
and losing their business. 

Be as concerned about your social content 
offerings as you are for the content on your business site.


Pictures.

Try adding pictures to your social media site. 

People get a better understanding 
of a product when they can literally see it. 
And, when people understand your product or service, 
they are more likely to purchase it. 

You do not need to have too many pictures, 
just a few should do the job.

Find out.

To make sure your social marketing campaign 
is reaching your customers, 
find out where they congregate. 

Are many of them on Facebook 
or do they prefer Twitter? 
Depending on your niche, 
you might be better off looking 
at LinkedIn or even YouTube. 

Poll your customers and find out 
where they spend their internet hours. 
Pitch your efforts there.


Linking.

Try using linking applications 
on Twitter to post to your other 
social media profiles at the same time. 

These linking applications 
are a huge time saver. 
When you post a message on Twitter, 
it will automatically post the same message 
on your Facebook, YouTube, and Google+ profiles, 
so you don't have to sign into 
all of them to post the same content.

It’s worth it.

Social media marketing can help anyone. 
Whether you've just become a business owner 
or you're new to your site,
social media is a great tool to have. 

I hope these tips help you 
whether you are just starting 
or have been at it for a while 
and need a refresher. 
I’m sure you will see improved results.




                                    Images courtesy of: http://www.freedigitalphotos.net/ 

As always I wish you success in all you do.


Malcolm


PS Please leave a comment below or ask a question.














Thursday, 10 September 2015

Some useful Facebook Marketing Tips for Your Business




Most people in society have used Facebook at some stage 
for entertainment, personal or business purposes. 

It's hard to argue that Facebook can't or won't enhance 
your business or service. 

Become acquainted with Facebook marketing 
and use it to your advantage by reading my tips 
in this Blog and creating a page today!

Start


If you're having trouble getting followers, 
you can offer a sweepstakes in return for their "Like". 

Just place the sweepstakes in a tab on your 
company's page and get them to fill it out 
with their email address, specifying that 
only those who Like your page 
will be eligible for the contest.

Advertising


While you want to advertise your products, 
this should not be the only content that is present 
on your Facebook page. 

You should share any information 
that you feel is relevant to your business. 

If people think that making money 
is your only goal, they will 
be hesitant to work with you.

Encourage and Entice.


Try having a contest to increase followers 
on your Facebook page. 

People love to have the chance to win something. 
If you offer incentives, like additional entries 
into the contest for sharing, 
then you will not only give your current followers 
something of value, but also increase your 
visibility when they share your contest.


Content is king.


Choose updates wisely. 
Subscribers will lose interest quickly 
if the content you share isn't valuable. 

They want to read something interesting 
or that entertains them. 
Facebook Insights is another tool 
that you can tap into to increase customer satisfaction.

Communication.


Don’t forget to put contact information 
on your business's Facebook page. 

This should include the name of your business, 
your phone number and the address of your business. 

If a person is interested in what they see 
on your Facebook page, 
it's crucial that they have your 
contact information to learn more.

Looks.


Make sure your Facebook page looks great. 
Appearance is important in marketing. 

If your page looks uninteresting, 
people are less likely to want to visit it. 
Make sure it looks good and is easy 
to explore and navigate. 

Choose a profile picture that looks appropriate 
and covers enough of your page.

Over to you.


If you have a Facebook page for your business 
or service already, 
you might not be using it in a way 
that can render the most benefit. 

Make sure that you are using this popular 
marketing tool to the best of your ability. 

Remember my tips in this Blog 

and apply them as soon as you can!



                                    Images courtesy of: http://www.freedigitalphotos.net/ 

As always I wish you success in all you do.


Malcolm


PS Please leave a comment below or ask a question.


















Thursday, 27 August 2015

Article Marketing Can Bring You Site Traffic


Article marketing is a potentially very profitable opportunity 
that doesn't require going to a job 
and spending forty hours a week at a desk 
working for someone else. 

But, as with anything, it can be a tricky field to get into.
Read on for some of my tips and advice 
that make article marketing easier to do and understand.

Write guest blog posts


By writing blogs for others in your field, 
you gain access to their readers and make 
them prospective buyers of your products or services. 

Remember to include a link to your site 
somewhere in the article so they can visit 
your site if they'd like. 
Guest blogs also allow you to show yourself 
as a competent voice in the field, as well as a skilled writer.

The urge to flood indexes with copies of the 
same article must be resisted. 
It's true that there are many indexes 
where marketers can post their articles. 

Posting the same article to hundreds of directories 
just makes you look like a spa**er. 
If you do this, search engines will discount 
your links and lower your ranking.

How To


Good article marketers know how 
to strike a balance between article quality 
and speed of article release. 

Readers, website visitors, and customers 
all have short memories. 
It is vital to give them a regular stream 
of fresh content to maintain their interest 
and keep them aware of the products 
and services being marketed.

Writing can be a good way to earn income 
for one’s personal finances. 
Using the internet to sell ones writing 
such as, how to guides or short stories, 
can produce a return for a low to free start-up costs. 

You can also take things you may have already written,
for school or fun, to save time.

Write With Confidence


For maximum article marketing efficiency, 
the experienced article writer will 
complete all the necessary research 
before he or she sits down to start writing. 

Using reference material for quotes or figures
 is fine, but the learning necessary 
to write with confidence should be 
complete before the writing begins. 
This makes the writing faster and 
keeps the article focused.

The complexity and challenge of article marketing 
was alluded to earlier in this piece. 

Hopefully now that you've read some ideas, 
article marketing is no longer as daunting to you. 

Keep what you have learned here 
in mind and you can start down 
the path with comfort, confidence and ease.




                                Images courtesy of: http://www.freedigitalphotos.net/ 

As always I wish you success in all you do.


Malcolm


PS Please leave a comment below or ask a question.



Thursday, 20 August 2015

Credit Card Tips you Should Know.





Some people find dealing with credit cards 
can be a real challenge. 
However, if you have the right guidance, 
credit card issues will be 
much less of a burden on your life. 

Here are several tips to help anyone 
understand more about the credit card industry.

Safety.


Be sure that you only use 
your credit card on a secure server, 
when making purchases online 
to keep your credit safe. 

When you input your credit card information 
on servers that are not secure, 
you are allowing any hacker to access your information. 

To be safe, be sure that the website 
starts with the "https" in its url.

Be Realistic.


If possible, pay your credit cards 
in full, every month. 

Use them for normal expenses, 
such as, petrol and groceries and then, 
pay off the balance at the end of the month. 

This will build your credit and help 
you to gain rewards from your card, 
without accruing interest or sending you into debt.



Security.


Never give out your credit card 
number to anyone, 
unless you are the person that has 
initiated the transaction. 

If someone calls you on the phone 
asking for your card number 
in order to pay for anything, 
you should ask them to give you 
a way to contact them, 
so that you can arrange the payment at a better time.

An important aspect of smart credit card 
usage is to pay the entire outstanding balance, 
each and every month, whenever possible. 

By keeping your usage percentage low, 
you will help keep your overall credit score high, 
as well as, keep a substantial amount 
of available credit open for use in case of emergencies.

Affordability.


Take the time to play around with numbers. 
Before you go out and put a pair of expensive shoes 
on your credit card, 
sit with a calculator and figure out the interest costs. 

It may make you reconsider 
the idea of buying those shoes 
that you think you need!

Knowledge.


Keep an eye on your credit cards 
even if you don't use them very often. 

If your identity is stolen, 
and you do not regularly monitor 
your credit card balances, 
you may not be aware of this. 

Check your balances at least once a month. 
If you see any unauthorized uses, 
report them to your card issuer immediately.

Informed.


As I said at the beginning, 
some people have a hard time understanding 
credit cards use at first. 

However, with more information, 
they can make better informed 
and suitable choices 
relating to their credit card decisions. 

Follow this advice and you will ensure 
a more successful approach to managing 
your own credit cards and your finances.



                            Images courtesy of: http://www.freedigitalphotos.net/ 

As always I wish you success in all you do.


Malcolm


PS Please leave a comment below or ask a question.















Monday, 20 July 2015

Try A Different Advertising Platform - Use Social Media.


Social media platforms have broken through the barrier 
and created a perfect way for new or established 
businesses to reach the masses. 

It removes the boring feel of general text advertisements 
and offers interactive possibilities that will engage your audience. 

You should learn to utilise social media marketing 
to the best of your ability and find a way 
for you and your business to benefit from its popularity.

Twitter.


If Twitter is one of the components of your social media marketing plan, 
come up with tweets that are detailed 
and discuss different things. 

Create tweets that include information about your products 
and reviews of similar products too. 

If you use both kinds of tweets rather than only promoting 
your business, you attract attention 
and interest from your followers.

Facebook.


Add in "like" boxes to your Facebook page 
on your website pages; 
so that, people will like you on that site. 

Having this facility on your blog will let people 
like your page without having to navigate 
away from your site. 

The easier you make it for your users, 
the more likely people will like your page 
and increase your exposure.


Consistency.


Make consistent appearances on your social media site. 
Make sure that you write regularly, 
this will cause people to want to visit your page often 
so they can keep up to date with your posts. 

Also, make sure what you write about is relevant and factual. 
No one wants to read random information, 
it should pertain to your business.

Content.


Develop quality content targeted for social media. 
If you are just haphazard in your content, 
advertising or always mundane, 
then you are wasting your time and losing business. 

Be as concerned about your social content 
offerings as you are for the content 
on your business site.

Reciprocate.


Find bloggers within your niche, 
and leave comments on their blogs. 

The great thing about comments 
is that you can usually leave a link 
with the comment, giving readers of that blog 
a way to find your site or blog. 

While sticking with blogs with bigger followings 
is more likely to generate traffic for you, 
visitors from smaller blogs can add up as well.

Ask.


It is always important to seek out advice when needed. 
There will always be people 
who have been involved longer than you 
and can help out when things seem too tough 
or confusing. 

In time, you will find your own niche 
and master social media marketing. 

Your reward can be a Business 
that is both profitable and growing.



                                      Images courtesy of: http://www.freedigitalphotos.net/ 


As always I wish you success in all you do.


Malcolm


PS Please leave a comment below or ask a question.