Tips for a successful Social Media Marketing Plan

Social media sites have become 

some of the most-used sites on the internet.

If you have a business, and you are trying to attract visitors,

there is a good chance

that social media sites rank higher than you do. 

Use the power of these sites for your marketing plans. 

Here are some ways to do that.

Make sure your blog has excellent content 

that engages, educates, and inspires. 

A great blog serves as the cornerstone 

of your social media marketing. 

When you create content 

that people cannot wait to read, 

they will keep coming back. 

The bottom line is that good content 

is what is behind any type of media, 

and social media marketing is no exception.

Twitter

One of the advantages of social media marketing 

is that it allows others to advertise 

your products and services for you. 

To take full advantage of this, 

incorporate one-click links on your product 

and service web pages 

that enable visitors to like it on Facebook 

or tweet it on Twitter. 

It has been proven that recommendations 

made by friends are far more likely 

to convince potential customers 

to make purchases 

than most marketing tactics employed by businesses.

If your social media marketing campaign involves 

Twitter, get the most followers you can. 

The number of Twitter followers an entity has, 

is now a serious measuring stick 

of importance in today's world. 

Companies always love seeing that 

their Twitter feed has more followers 

than their competitors 

and are quick to point it out to their customers. 

You should too.

Facebook

If you are using social media 

to promote your product 

and you have written a blog post, 

have it posted to your Facebook page as well. 

This way, everyone that is on your friends 

list has access to your blog post. 

The same holds true for other social network sites.

Try your best to respond to all 

of the messages and comments 

you receive throughout the day. 

Ideally, feedback will be positive, 

but respond to criticism as well. 

If consumers see they you are taking 

an interest in what they are saying, 

then it's more likely they will 

trust you and your business. 

Always respond to customers 

as quickly as you possibly can.

LinkedIn

To make sure your social marketing 

campaign is reaching your customers, 

find out where they congregate. 

Are many of them on Facebook 

or do they prefer Twitter? 

Depending on your niche, 

you might be better off looking at LinkedIn 

or even YouTube. 

Poll your customers and find out 

where they spend their internet hours. 

Pitch your tent there.

Your site should always include 

the option for visitors to share items 

on the most popular social networking platforms. 

Your customers are likely to already 

be using social media daily, 

so leveraging that to remind them 

of your deals or special offers 

is effective in keeping them 

coming back to your site.

When you use the tips in this article, 

you are catapulting your business 

out of the dark ages and 

into the technological age. 

By making these popular sites work for you. 

Your marketing can be much more effective. 

Keep learning about the ways 

that social media can help you, 

and watch your profits rise.

Images courtesy of: http://www.freedigitalphotos.net/ 

As always I wish you success in all you do.

Malcolm

www.one4onegold.com

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