Here are some more
ideas for attracting Customers:
- Demonstrations: if you can show your product(s) it is a good way to get your customer’s attention.
- Directories: Make sure you Business is listed to be noticed!
- Dormant Customers: If you have customers who haven’t bought from you recently, why not get in touch via mail or Bulletin or even offer them a special discount to come back!
- Mail: Send out regular mails to keep your customers in the loop.
- Referrals: Include a call for referrals in your header or salutation; after all referrals are the best type of introductions!
- Passion: Make sure you communicate with passion, because if you don’t who will believe you?
- Social media: Consider Facebook for Business and Twitter as advocates of your Business – but always remember your Brand in all your postings!
- Follow-up: Always, always, always follow-up!
- Incentives: Offer incentives for loyalty, returning customers, new customers…
- Write: Offer to write as an “expert” for publications and fellow Businesses.
Again, try at least one of these ideas and it will help you
gain and retain customers!
More next time!
More next time!
Malcolm
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